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Ethical Economy Book

- discover the new value logic of the new economy

 
   
    
 

A book by

adam Adam Arvidsson teaches sociology at the University of Milano, Italy, and lectures on Creative Industries at the Copenhagen Business School. He has written on brands, the information economy, and cities and creativity. His most recent book: 'Brands: Meaning and Value in Media Culture' deals with the rise of the brand as a central element to the information economy. You can find an excerpt, along with some other things that he has written on his personal page,

Adam has been involved with Ethical Economy since 2005. He believes in positive action and thinks that the future will last a long time..


nicolai Nicolai Peitersen Founder of Ethical Economy and of the cross disciplinary think tank Kesera. Written and contributed to a multitude of papers, books and reviews on social innovation and monetary economics including the Global Data Watch for the investment bank JP Morgan. Economist formerly at Central Bank of Denmark, JP Morgan, and University of Copenhagen. Based in London.

 
   
    
 

The Next Economy

This book suggests that we are facing an epochal economic and social shift, perhaps of an importance unsurpassed since the bourgeois revolution that gave birth to the capitalist economy that we have today. The next economy will be an ethical economy where value is no longer based on labour as in the capitalist economy (nor on land as in the feudal economy that preceded it), but on the ability to construct ethically significant social relations.

Global Impact

This is no utopia: the ethical economy is already here, in brand management, in advanced forms of knowledge work, on financial markets, and in the expanding range of autonomous forms of social production- ranging from P2P software, via fan communities to alternative forms of agriculture and food distribution- that have evolved around new information and communication technologies. And its impact is set to grow with the further diffusion and evolution of those technologies.

This Book

This book offers a first coherent theory of the ethical economy, examining its origins, its present dynamics and its future potential. It draws out the implications of this epochal shift for business, politics and society.

Download

The first two chapters of the book are available for download.

Chapter 1
Chapter 2